Are You Prepared for Black Friday?

As Black Friday approaches, does it leave you in a cold sweat?

• Will Black Friday give you a real boost in business volume?
• If it does, can you cope, or will poor service result in a loss of rankings with sales channels?
• Finally, will it be profitable, and if so, how can you do more next year?

A Cyrane Order Management System could provide the solution to solving these questions and issues.

Firstly, let’s be clear that a Cyrane Order Management System won’t help increase your sales; that’s entirely down to you building your brand, getting your marketing to be the best it can be, and sourcing the best products with nothing to do with your order management system. However, with over 30 years of direct marketing experience, a Cyrane Order Management System can help with many other issues.  For example, we know that each of our customers has a unique business, and that is what makes them successful, which is why a Cyrane Order Management System can be set up and configured in a multitude of ways and why we have a wide range of add-on modules that are available when you need them and you only pay for what you require.

Can you cope?

A Cyrane Order Management System will improve your efficiency, automating processes to ensure orders are taken smoothly from whatever channels you use and stock is allocated correctly in real-time to ensure you don’t go oversold. Integrating with payment, carriers and dropship suppliers to ensure first-class service. Some of our customers have been able to double their business without needing to take on additional staff by utilising a Cyrane order management system.

Manage your sales channels?

Cyrane product information management system can feed product details, including descriptions, specifications, attributes and images, to your own website, Amazon and eBay using their REST API’s. In addition, it can take orders, update stock and prices, and order status and despatch details to a huge range of other sales channels, saving you hours of work, improving your customer experience and helping your rankings. More than that, by using a rules-based system such as a Cyrane Order Management System, you can allocate stock to your chosen channels when stock levels are low, enhancing business profitability.

Is change desirable?

Changing an order management system in a business is a big deal, we know we’ve helped many businesses through the process. It’s complex to find the system that is best suited to your needs, one that you can afford, and of course, the amount of time and money that needs to be invested in the process makes it full of risk. The Cyrane Order Management System isn’t sold as an “off the shelf” system. We assist in the consultation process, advise on setup and implementation and provide services that aid data transfer and staff training with support in person, by telephone, and by email. And as our order management system is scalable, we can continue to do so as your business grows manyfold.

Back to growing your business?

At the beginning of this piece, we said that a Cyrane Order Management System won’t increase your business, and indeed, for this year, that’s the case.
But how many more sales channels could you go to?
How many more products could you manage?
And how much would improved customer service add to your revenues and profitability?

A Cyrane Order Management System can make significant improvements in all these areas, so this year—no way, but Black Friday 2025 almost certainly, yes, we can.

Why not contact us and have an initial conversation about how a Cyrane Order Management System might improve your business?